Green Marketing

eco-innovations

206.708.7464

11736 8th Avenue Northeast

Seattle, WA 98125

Green Marketing for Your Business

Conducting business with respect for the environment and support for your community are important to the informed and environmentally conscious consumer. Eco-innovations helps responsible businesses tell their story. From internal business operations focusing on efficiency and conservation to environmental stewardship programs promoting preservation and restoration; we help connect responsible businesses with informed, socially responsible consumers.

Green Product Marketing

Eco-innovations evaluates products based on their specifications to determine their green attributes. We analyze material composition, manufacturing process, manufacturing location and means of distribution to develop green marketing strategies that bring green products to market.

Eco-innovations also helps product manufacturers and representatives better understand how their products fit into the LEED green building program and how these same products fulfill Environmentally Preferred Purchasing policies adopted by State and Local Governments across the U.S.

Green Marketing for Real Estate: Green Appeal™

Eco-innovations works with builders, property owners and real estate professionals to develop and implement green project marketing strategies that add Green Appeal and marketability to properties. Similar to "curb appeal," Green Appeal leaves a lasting impression on buyers by distinguishing a property with noticeable green features such as high performance windows, energy efficient appliances, water-conserving fixtures and clean indoor air. In contrast to curb appeal's simply aesthetic value, Green Appeal increases property value with long-lasting economic, environmental and family health benefits. Our graphics team also develops customized Green Appeal fact sheets to assist listing agents with Green Appeal promotions during open houses.

Eco-innovations’ Green Appeal marketing strategies for new construction and remodel projects often include green certification through ENERGY STAR®, Built Green™, and LEED® green building programs. Projects achieving green certification through these programs have high Green Appeal, further enhancing their differentiation in the marketplace.